D’Angela Proctor is a rare media CEO capable of easily transitioning between the creative and business sides of media. Her media career spans from being an attorney, entrepreneur, and content creator to a network, studio and media c-suite executive.

 

Through her production banner, Undaunted Content, Proctor recently produced "Line Sisters" for Lifetime and is currently developing multiple projects with various buyers. Concurrently, she is providing consulting services to such clients as Hulu, a confidential actor's production company, and SPAC.

 

Before launching Undaunted Content, Proctor served as the CEO of Justin Baldoni’s Wayfarer Entertainment, a social impact production company focused on branded content. Proctor led Wayfarer to procuring a groundbreaking ideation and sponsorship agreement with a multi-national corporation and the sale of a television series to the CW. Under Proctor’s leadership, Wayfarer won over 25 awards and honors for its branded content campaigns, including five Telly Awards. At the same time, she created and implemented her signature 4H virtue system (Honor, Humility, Hunger, and Heart), bringing the company’s culture in line with its vision to elevate humanity through storytelling.

 

Prior to joining Wayfarer and navigating it through significant change, Proctor served as a consultant for clients such as Ava DuVernay’s ARRAY Filmworks, where she crafted and deployed its organizational design and oversaw executive recruitment, training, development and the sale of brand-defining content. Before launching her consulting practice, Proctor served as the Head of Production & Business Development of Codeblack Films, a Lionsgate Company, and Head of Original Programming & Production at TV One, a cable television network. During her time as an executive at Lionsgate, Proctor streamlined Codeblack’s development slate and spearheaded a multi-picture deal with a major cable television network for several of the company’s legacy projects and worked with the international sales team to increase the revenue projections for Codeblack projects globally. Before joining Codeblack, Proctor overhauled TV One’s programming strategy that led to a 47% gain in network revenue over three years and improved the network’s ratings performance by 36% in 2015, positioning it as a Top Cable Growth Network among competitors. She also maintained the creative and business affairs oversight of 44 original movies, 50 episodes of scripted comedies, 1000 + hours of news and public affairs programming, 240 hours of true crime & justice programming, 120 hours of reality programming, 5 NAACP Image Awards and a host of other specials and programming initiatives. During her tenure, TV One programming earned seven NAACP Image Awards, a GLAAD Award, NAMIC Vision Awards, among others.

 

Proctor’s foundation in media derives from her co-owning and operating Strange Fruit Media for over 15 years preceding her transition into the executive ranks. She created, developed, and produced music videos, documentaries, feature films, television series, and live music and comedy recordings. On the film side, she raised millions of dollars for independent productions that sold to Lionsgate, Universal, Screen Gems, Magnolia Pictures and others. In the television arena, Proctor served as an executive producer and creative consultant for Black Entertainment Television (BET), where she developed and/or executive produced multiple film and television projects, including Sunday Best, which earned the 43rd Annual NAACP Image Award for Outstanding Reality Series. She later created OWN’s first female-centric docu-reality series, Love in the City.

 

Before entering the media business, Proctor practiced labor and employment defense law at Reed, Smith, Shaw & McClay in Pittsburgh, Pennsylvania, where she litigated cases for clients in the banking, public utilities and corporate sectors. She earned a Bachelor of Arts in Political Science from Spelman College and a Juris Doctorate and Master of Science in Leadership from Duquesne University.